Tickers Campaign

Introduction

At Helio, we had the privilege of collaborating with Tickers to create a captivating billboard campaign for their new hazelnut chocolate wafer. Our work seamlessly blended stunning graphic design and photography to elevate Tickers' brand visibility and consumer engagement.

Expertise

Our project required expertise in the following fields:

• Graphic Design
• 3D Modeling and Animation
• Photography
• Advertising Strategy
• Out-Of-Home (OOH) Media Planning

Skills

To deliver this project successfully, our team utilized a range of skills:

• Creative Concept Development
• Advanced 3D Modeling and Animation
• Professional Photography Techniques
• Visual Communication
• Campaign Strategy and Execution
• Project Management

Description

In collaboration with Tickers, we embarked on a mission to design an impactful billboard campaign that would introduce their new hazelnut chocolate wafer to the market. Our team conceptualized and executed a visually striking campaign, incorporating dynamic 3D animations and high-quality photography. The campaign was strategically positioned in high-traffic areas to maximize reach and engagement.

Challenges

Tickers faced the challenge of launching a new product in a competitive market and needed a campaign that would differentiate their brand and capture consumer interest. Our challenge was to create a visually compelling and cohesive campaign within a tight timeline, ensuring that every detail from the 3D modeling to the final billboard design was flawless.

Solution

To address these challenges, we:

• Developed an innovative campaign concept that highlighted the rich layers and delicious appeal of the wafer through 3D animation.
• Executed high-quality photography sessions to capture the product in its most appetizing form.
• Designed eye-catching billboards that used vibrant colors and dynamic visuals to attract attention.
• Strategically placed billboards in key locations to maximize visibility and impact.

Impact

The campaign had a significant impact on Tickers' market presence:

Increased Brand Visibility: The billboards successfully drew attention to Tickers' new product, enhancing brand recognition.

Consumer Engagement: The visually appealing design and engaging animation sparked curiosity and interest among consumers.

Sales Boost: The heightened visibility and consumer interest translated into a notable increase in product sales.

Market Differentiation: The campaign helped Tickers stand out in a crowded market, establishing them as a creative and innovative brand.

Conclusion

Our partnership with Tickers showcases our commitment to delivering high-quality, innovative advertising solutions. By leveraging our expertise in graphic design, 3D animation, and strategic advertising, we were able to create a campaign that not only met but exceeded the client's expectations. This project is a testament to our ability to transform visions into compelling realities, driving success for our clients in competitive markets.