Media Strategy & Planning
Audience and objective review · Channel mix · Timing · Budget allocation · Visibility recommendations
Put the brand in the right places, with the right visibility plan.
Audience-first media strategy, buying coordination and selected channel placements — with clear reporting and proof of placement.
- Rate savings
- 30%
- Channel types
- 8
- Impressions/y
- 100M+
Q4 Flight plan · UAE + KSA
16 weeks · 8 channels
Low
High
W01W02W03W04W05W06W07W08W09W10W11W12W13W14W15W16TV
OOH
Digital
Social
Radio
Print
CTV
Programmatic
How We Work
One connected process, from problem to performance.
01
Media Buying & Coordination
Supplier coordination · Booking support · Availability · Proof of placement · Reporting
Outdoor & Billboard
OOH planning · Billboard options · Venue media · Transit and location-based opportunities
Selected Media Channels
Print · Radio · Television · Publisher placements · Programmatic or digital extensions when relevant
Sponsorship & Partnerships
Event sponsorship · Venue opportunities · Sports and ambassador opportunities
PR & Influence
PR and media relations support · Influencer and ambassador opportunities, only where HELIO has clear delivery ownership
Deliverables
Deliverables
Media plan
Channel mix
Buy coordination
Proof of placement
Post-campaign report
FAQ
Common Questions
What media planning services does HELIO offer?
Media strategy, channel mix, OOH and selected placements, sponsorship evaluation and buying coordination with clear reporting.
Do you buy media directly?
We plan and coordinate buying with trusted partners, keeping strategy, creative and placement decisions aligned under one delivery system.
How do HELIO engagements usually start?
Most projects begin with a short discovery call, then a scoped proposal covering goals, deliverables, timeline and commercial model. We only start once scope and success criteria are clear.
Do you work with in-house teams or as a full-service partner?
Both. We can plug into an existing marketing team as a specialist unit, or own end-to-end delivery across strategy, creative, digital and production from our Dubai base.
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