Strategy & Creative
Clarify the brand, define the direction and create the system that execution follows.
Digital Marketing
Build, manage and improve the brand's measurable digital presence.
Experiential Marketing
Create physical experiences and real-world visibility.
Media Planning
Plan and coordinate paid visibility, placements and selected media opportunities.
AI Laboratory
Use AI as a strategic, operational and creative system rather than a novelty.
Studio Spaces
Production-ready spaces, included equipment and add-ons.
Production House
Pre-production through filming, photography and final delivery.
HELIO Growth Systems
Strategy, creative, digital, media, experiences and production in one coordinated model.
HELIO / Work
Helio’s work demonstrates the impact of clear strategy, thoughtful creativity, and disciplined execution — selected projects from our portfolio.
Tak Makaron
Tak Makaron, a leading food products company, aimed to introduce its new line of mini croissants to the market. The key challenge was to create a television and VOD campaign that would stand out in a highly competitive snack category, capturing consumer attention while conveying
Bank Saderat Iran
Saderat Bank, one of the oldest and most established banks in the Middle East, sought a nationwide television commercial to reinforce its core brand identity. The main objective was to craft a memorable and powerful narrative that highlighted the bank’s strength, authenticity, an
Brefood
Brefood, a brand in the food production and processing sector , aimed to create a highly creative and unconventional booth for Agrofood 2023.
Talypark
Talypark, a major company in the mass housing construction sector, set out to design a booth that could clearly showcase the scale and quality of its residential projects.
Shatel
For its high-profile presence at Elecomp 2024, Shatel needed a booth design that felt modern, unique, and never repetitive. The main goals were to create a semi-enclosed VIP area for private meetings while also offering an inviting public space to attract visitors.
Cinere
For the launch of a new sunscreen, the Cinere brand's primary goal was a professional introduction targeted specifically at the medical community. The booth design needed to convey a sense of cleanliness, gentleness, and expertise, align with Cinere's nature-inspired brand identi
Damdaran
For its major annual exhibition, the leading dairy brand Damdaran issued a clear and ambitious directive: create a booth that was completely different and unique, bearing no resemblance to their designs from previous years.
Helio Campaign
With the launch of its new corn oil, the Oila brand aimed to highlight the product's natural purity as its core value. The central idea was that being "natural" is synonymous with being "unique." Just as every individual is unique and natural in their own way, Oila corn oil is de
My Window Films
The brand "My" required a short-term, high-impact campaign to generate rapid and effective awareness for its new sunscreen.
Cheetos
Cheetos, a brand renowned for its puffed snacks and chips, was venturing into a new category with the launch of BiscoChee, a line of mini crackers. The campaign's objective was to successfully introduce this new product while simultaneously creating a fresh perception of the Chee
Pakshoo
Home Care set out to introduce its new dishwashing liquid with a bold, memorable campaign. The product, designed for both handwashing and dishwashers, promised a single, powerful benefit: surfaces so clean they shine with absolute clarity.
Cinere, a leading skincare brand, set out to make a bold statement in the crowded sunscreen market. Their wide product line—covering SPFs for women, men, and children in both tinted and non-tinted formulas—needed more than a functional introduction.
Zarkam
Zarkam, the dynamic food brand known for its slogan “the king of taste,” set out to launch a high-impact awareness campaign for five of its snack products: Bisbox, Hanpers, Triperz, Winkers, and a brand-new addition.
Nilito
For its debut at the prestigious International Sweets and Chocolate Exhibition 2025 , Nilito wanted more than just a display of its products—it needed a booth that physically embodied its modern brand identity.
Cariiibou
Cariibou, a new food brand with a diverse lineup—ranging from canned goods and ready-to-eat meals to pickles—set out to launch with a bold digital footprint. The challenge: breaking into a traditional food market and making an immediate impression as fresh, creative, and relevant
Arva
For Arva, a leading brand in industrial tools, the challenge was clear: design an exhibition booth that didn’t just display drills, wrenches, and screwdrivers, but embodied the very essence of industrial strength and practicality.
Quala Coffee
Quala Coffee, an innovative French brand, set out to reinvent the coffee experience for a younger generation. The main challenge was introducing four new Ready-to-Drink (RTD) cold coffee products into an already crowded market.
BAIC
For the launch of the BAIC Beijing X7 crossover, the biggest challenge was earning market trust in its durability and reliability. In a crowded segment where buyers prioritize longevity, the brand needed to prove more than technological innovation.
Volkswagen
For the launch of the Volkswagen T-Roc, a compact SUV with a bold and stylish design, the main challenge was standing out. The car entered a crowded market where practicality often takes priority over personality.
Sargatti
Sargatti, a global producer of premium Italian home and kitchen appliances, needed a strong digital strategy to launch its brand from zero.
Volkswagen, a global leader in car manufacturing, faced the task of launching the ID.4, a key part of its new all-electric ID family.
The launch of the Jetta VS5 and VS7 marked an important entry into the market. As products of a joint venture, the main challenge was to build a strong brand identity for Jetta that could stand on its own while still highlighting its trusted engineering background. The market was
ERES
ERES, an ambitious automotive brand, was preparing to launch its flagship all-electric vehicle, the ERES M5. The main challenge was entering the highly competitive premium EV market, where reputation and technology are everything.
Lucano
When Lucano, a bold new player in automotive technology, prepared to unveil its L7 and L8 models, the brand faced the daunting task of stepping into a market dominated by industry giants.